I’ve been getting an overwhelming amount of girls asking us where I got my styling inspiration for the Penelope & Coco Spring campaign and also requests for a breakdown of the looks! It must be your lucky day because I will be sharing you the secret break down- and guess what? they are a mix of highs and lows so some of these outfits are SOOOO affordable and some of them are SOOOO not affordable. haha
We are so excited to see the Penelope & Coco campaign EVERYWHERE! Last week we ranked as the #4 Fashion Film video by the Fashion Film network…we were one behind the Lanxin xH&M video! Yes, we have our bragging rights for this! We will be shooting their next collection in the next couple of weeks…best believe that it will be BIGGER and BETTER!!!
Hope you enjoyed The Breakdown~
and if you havnt seen the video campaign yet…hello??? get with it!!!
EEEEEKKKKK! I am so excited to finally show you what we have been working on for the past couple of months!
We had the chance recently to select 3 winners that we thought were so deserving to be pampered from head to toe. We flew out the Make Me Over winners Alexandra Becker, Samantha Llanos, and Sara Warren to Los Angeles, CA to spend the weekend with me and my glam crew: Michelle Phan, Leibi Carias, Sienree Du, and Karla Ticas ! What a blessing it was to get to know these three sweethearts and have the chance to pamper them!
So here goes our life changing weekend with our 3 beauties…. ENJOY!
I still cannot believe that the Make Me Over weekend has come to an end and I must say it was a beautiful ending. Initially the Make Me Over team was supose to make over 3 ever so deserving winning ladies from head to toe but it seems as if we as a team were too completely transformed and touchd by the process of the Make Over.
On July 16th the 3 winners Alexandra Becker, Sara Waren, and Smanatha Llanos arrived fabulously to the city of Angels…Los Angeles! They checked into the O hotel, the first indepdent boutique hotel in downtown Los Angeles, then they were picked up to start their Makeover day 1 adventure in Beverly Hills. The ladies arrived at the amazing Angus M Salon in Beverly hills and got pampered by the most talented hair stylist that I know..Sienree (Ree). Ree dedicated her whole day with the girls giving each girl a unique color, cut, and style to compliment their new look .
Here is Ree with the winning ladies at the Angus M salon after a long long day…this is just the beginning of their makeover adventures!
The winners arrived bright and early in the morning to a little suprise to the TONE IT UP girls. These gals are the fitness gurus and know how to TONE you up while having tons of fun. We started off the day with a mini bootcamp with their new gifts of Under Armour clothing and Asics sneakers! I am a firm believer in looking beautiful is feeling beautiful and healthy, so who better to go to than the TONE IT UP girls with their fun recipes and fitness programs!
Then the girls individually all recieved a facial to relax them and to give them that extra glow! After the girls were glowing from miles away they finally had the chane to meet Michelle Phan. Michelle presented each of them a Lancome Pink Box that was filled with hundreds of dollars worth of Lancome goodies! The girls rotated from getting their make up done by Michelle Phan, their hair styled by Ree , and get styled by me!
We all had such an amazing time getting to know each girl…they all individually had their own right to be so deserving of this make over. Each one of them already had a heart of gold and was beautiful in their own way but simply needed a booster upper to help them to shine and walk with confidence.
I cannot tell you how amazing these girls looked after their Make over, but the best part was seeing their own reaction to their new look. It’s not always about how amazing your hair or make up is done or how fabulously styled your outfit is but sometimes it takes that extreme to make you realize that you really are that beautiful. We witnessed with these 3 girls that beauty on the outside transforms your inner confidence…all of a sudden they started walking taller, smiling with confidence, laughing a little louder an even speaking with an opinion! That’s why our motto for the Make Me Over contest is “Beauty from the outside in, shining from inside out”
This is just a preview and we cannot wait to show you the images of the FINAL look of these girls….they are absolutely stunning! So stick around to see how Alexandra, Samantha, and Sara trnsform into beauty queens…and we also have our MAKE ME OVER VIDEO coming out very soon…it’s gonna be sickkkkkkk! enough said!
This weekend wouldnt have been possible without our Glam Squad. Michelle Phan working her magical Lancome brushes and blushes on these girls, Ree for putting her love and sweat into these fabulous locks of theirs.. she spent the most hours on these girls so THANK YOU! Karla Ticas for co producing this event with me and capturing every beautiful moment from this weekend. David Gallardo, a ridiculously talented videographer, for also capturing every tear and laughter from this weekend with my partna Budo Dave who has been my cheerleader and motivator for the past 3 years! Christine Bae and Patty C. for being such great friends and handling the PR. The best damn assistants Chrstina Ghadanian and Patricia Flores from Chriselle INC who has had one too many sleepless nights to make our vision come to life! And of course this event woulnt have been possibe without our gracious sponsors…. Tone It Up for motivating our girls to be healthy is beautiful and for providing UnderArmor and Asics! Veggie Grill for a delicus veggie lunch!! Lancome for providng mke up and the beautiful pink boxes, Forever 21 for providing unlimited amont of wardrobe, KirstenKuehn Designs for one of a kind vintage head pieces, Yu-be for providing the best skin care for dry skin, Slip n Toss for biodegradable disposable flip flops, BB Couture for the hottest nail colors, Jazzy Cakes for the AMAZINGLY tasty and cute cupcakes, The Studio LA for providing us their beautiful space (one of the most beautiful studios in Los angeles), O hotel for providing our girls with 5 star treatment during their stay, Paul Mitchell and Angus M Salon for providing us with the best hair care products as well as an amazing full day at the salon!
Stay tuned to see Alexandra, Sara, and Samanthas final looks!!!
Talk about how packed the mall was on a Friday morning! Thousands of people were lined up for the grand opening of Nordstroms of Cerritos mall! Wouldnt be suprised if all the women of cerritos ditched work that Friday morning so they could win goodies as well as makeovers from Nordstroms.
Chriselle Inc. had the chance to produce and style the whole 2 day event and what a success it was! From hiring models to the creative team to styling! We had brands from Metropark, Gap, True Religion, Forever 21, Bannana Republic, etc participating in this event.
My favorite spring trend I tried to showcase as much as possible with each outfit was the socks under heels and also thigh high tights under heels!!!
We loved seeing the excitement of all the shoppers watching our models do their thang! We even had a lady who was so excited, she took pictures with her camera phone and ran to target to get these images printed right away, then came back to give the images to the models! Our models were that good..little kids were poking them to see if they were real, talk about models being troopers!
We love doing grand openings~ Forever 21 to Nordstroms….wait til our next one!
There were thousands of people waiting in line at the buttcrack of dawn from 4 am to get into the grand opening of the largest Forever 21 by far, 11,000 sq. ft! People brought their camping tents, sleeping bags to stand in line, these are some committed shoppers! We had to deliver and make sure we threw the best Grand Opening yet, and YES we did! Needless to say it was an amazing event with the most amazing and upbeat models with the help of our DJ spinning electro mixes to keep us moving and going!
Chriselle Inc. we specialize in branding , lookbook and fashion campaign production but we are also known for our Fashion Event coordination and marketing . We provide a complete production service from creating the initial conception to budget development. We also offer our clients in house styling by fashion wardrobe stylist Chriselle, model castings as well as coordination of make up and hair, location scouting, theme development, and art direction.
We have been coordinating and working with Forever 21′s marketing team to develop the most effective and visually stimulating Grand Openings.
Watch out for our next grand opening for NORDSTROMS next week!!